Posted by admin | Posted in marketing | Posted on 21-10-2005
Tags: blogs, culture, reference, sociology, videos
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Gays, Lesbians, and Consumer Behavior: Theory, Practice and Research Issues in Marketing (Monograph Published Simultaneously As the Journal of Homosexuality , Vol 13, Nos 1/2) $41.95 Marketing practitioners have begun to target gays and lesbians as consumers, although little is known about their buying behavior, expectations in consumption, or of their treatment in the marketplace. Gays, Lesbians, and Consumer Behavior is the first attempt at presenting the roles, treatment, and expectations of gays and lesbians as consumers in the marketplace. It asserts that homosexuality of… |
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Gender Issues in Advertising Language.: An article from: Women and Language $5.95 This digital document is an article from Women and Language, published by George Mason University on September 22, 1999. The length of the article is 6264 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation DetailsT… |
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No Politics Here: Age and Gender in Soap Opera Cyberfandom.: An article from: Women’s Studies in Communication $5.95 This digital document is an article from Women’s Studies in Communication, published by Organization for Research on Women and Communication on September 22, 1998. The length of the article is 8384 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can vie… |